作为亚洲地区尊贵生活方式的媒体,noblesse对于能成为各地高收入人群的潮流倡导者而深感自豪,并为奢侈品牌提供精准而有效的方式接触现有和潜在消费者。
as a premier lifestyle media in asia, noblesse prides itself as the trend-setter for the region’s well-heeled. itprovides leading luxury brands an accurate and effective media channel to reach their existing and potentialcustomers.
广告合作热线:021-61732108 手机: 在线:1092664586
价值主张和使命
value proposition and mission
引 领 高 收 入 人 群 享 受 精 致 的 生 活 方 式
leading high-net worth people to enjoy sophisticated lifestyle
? 透明度高的精准发行量和渠道、在线流量和高端读者数据库
? 通过接触和培育精英消费阶层推动奢侈品市场的发展
? 全面深入地将关于精致生活方式的信息传递给读者
? 为奢侈品品牌有效锁定消费人群
杂 志 内 容
magazine contents
style | 格调
precious | 珍宝廊
watch out | 好时光
beauty special | 魅艺
theme | 集萃
gourmet | 饕餮
deco style | 装饰家
exclusive | 少见报道
独 家 采 访 及 国 际 性 人物
more exclusive interviews, including international celebrities
in-depth cover a ge | 深度报道
深度报道及热点话题
more in-depth reports on the latest hot topics
更具可读性、实用性和话题性的专题策划
more topical special coverage
pictorial | 大片拍摄
在时装、美容、家居、美食等方面,进一步强化大片拍摄的创意和视觉效果
in fashion, beauty, design and cuisine columns, strengthen our visual effects and creativity on pictorial story
integrated cooperation | 深度合作
深度合作:编辑内容与品牌有机融合
deepen the cooperation with client brands in editorial content
在专题报道中融入产品拍摄,使文字与视觉效果协同加乘,与品牌推广巧妙融合,相得益彰。
involve products photo in topics, collaborate word and visual effects ,
smoothly in-cooperate brand story into feature theme
pictorial cooperation | 大片合作
充分利用拍片和创意设计的优势,为客户度身定制精美大片
take full advantage of shooting and creative design to customize exquisite pictorial shootings for brands.
noblesse 主刊内容概况
noblesse editorial content overview
主刊内容 magazine contents
我们极富经验的编辑团队与国际摄影师合作精彩大片,确保呈现为精彩和高品质的内容。
or experienced editors team up with world-classphotographers for major shootings, enabling noblesse to
deliver the top-quality content.
发布新热的奢侈品牌产品和倡导优秀潮流的精致优雅生活方式;
introducing the latest luxury products and trends of the luxury lifestyle;
专题采访范围内有关艺术、文化、商业、时尚和设计等领域具有极大影响力的精英人物;
featuring the profiles of powerful and influential people from art andculture, business, fashion and design around the world;
高品质大片拍摄呈现令人心动的奢华物品和生活方式;
highlighting the most desirable luxury objects in well-styled pictorials;
珠宝、腕表、时尚、健康、葡萄酒和艺术等领域的专家专栏。
columns by connoisseurs and experts of jewelry,watch, fashion, health, wine, art, auction and collecting.
读者人群 readership
35-60岁的精英人群;35-60 year old high –net premium groups
对艺术有浓厚兴趣,将其视为生活方式的一部分,已开始或有计划收藏艺术品,以此为家庭装饰或长期投资。
interested in art, regard its their part of lives, started or plan to collect art to decorate or invest
long term.
内容 content
以通俗的语言和充满趣味的方式介绍当代艺术领域的新趋势、动态,以及艺术、设计和收藏的潮流人物;
use general and humorous way to introduce new art trend, situation, design and collectors.
将艺术置于生活方式的视野中独特地呈现。
let art put in lifestyle visual field and make it unique.
发行 distribution
2016年6月底发行认证 60,000 册; print run 60,000 copies end of june 2016
50% vvip 贵宾单独寄送; 50% send to vvip by ourselves
50% 精选高端艺术与生活场所; 50% select top class art and lifestyle venues